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The Hotels.com global communications director tells PRWeek what the key challenges facing...as part of a global strategy. How has your role evolved over the past few years with the rise ... in this age. Travellers still see holidays as a right, and even during the global recession people still took ... and online publications. Anything really that keeps me up to date globally with the online, retail and travel ...
Unilever recently hit the headlines with its acquisition of global hair and beauty firm Alberto...Trevor Gorin, global media relations director, tells PR week about his hands-on attitude ... describe your role to our readers and your day-to-day duties? My role is global media relations ... overseeing of media enquiries for the $3.7bn ( 2.3bn) acquisition of global hair and beauty products ...
this more acutely now I have a global role. What is the single biggest global PR issue that Airbus has ... an interesting example of a global issue which only preoccupies the time of a few of us, but which could have a ...
A new focus on digital, including hiring its first social media editor and launching a global homepage, has made it increasingly accessible to readers across the world. This attempt to position itself ... have a new global homepage and several global section fronts curated with international readers in mind ...
news, Al Jazeera English has taken steps to boost its global news coverage, broadcasting from Doha ... . It deals with hard news on a global scale. Global audience Accordingly, agencies need to pitch stories that combine a global audience with a unique angle that can grab the interest of the Islamic community. In my ...
Hill & Knowlton has appointed Ken Luce as global COO for the firm, reporting to Jack Martin, global..., marketing and HR. The news follows the shock announcement on Tuesday that the company's global CEO Paul ... was president, global client management at Weber Shandwick, where he developed a global management programme ... , public affairs and marketing communications, helping to develop award-winning global programmes. Jack ...
For many companies, the key question is no longer whether to have a global public relations...For many companies, the key question is no longer whether to have a global public relations strategy, but rather how to best implement it. "Going Global" has become a necessity instead of an option. In this whitepaper, Business Wire Senior Vice President of Global Media Neil Hershberg examines the reasons why ...
Whisky giant Chivas Brothers has brought in John Doe to handle the global PR for Europe's number...Ballantine s is part of the Chivas Brothers whisky portfolio owned by global wine and spirits giant ... the global PR for the brand, working alongside a wider team of digital and advertising agencies, to create integrated campaigns, both globally and within the UK. Former Adidas global PR manager and now John Doe ...
MS&L Group has launched a global 'brand & talent' practice led by its SAS employee comms agency...The practice will, said MS L Group global CEO Olivier Fleurot, cover the full range of internal ... unit will attempt to bridge these gaps, through 24 dedicated teams in 20 countries across its global ... global network. The group also includes such agencies as Capital MS L, Publicis Consultants and Winner ...
Global paint company AkzoNobel has appointed Mischief to cover the PR for four of its brands.
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