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Tokyo 2020 appoints Weber Shandwick for Olympics bid

25 May 2012 | by Matt Cartmell

as its global agency....century. We put forward the strongest global team and a winning communications campaign to help Tokyo 2020 ...

MediaCom partners with InMobi to develop mobile campaigns

25 May 2012 | by Arif Durrani

offering for large global advertisers". Rob Jonas, managing director and vice-president of Europe ...

Toyota launches digital teaser campaign for its latest sports car

25 May 2012 | by Sarah Shearman

' global corporate vision, as it seeks to move on from its 2010 vehicle-recall crisis. Follow Sarah ...

NBA gets serious about cracking UK

25 May 2012 | by John Reynolds

the game. What about sponsors? Are you on the look-out for new ones? Globally we have partners ...

Arena Media nets global City Index account

25 May 2012 | by Nick Batten

City Index, the financial spread betting provider, has appointed Arena Media to handle its global...is the perfect way to help them realise their ambitious targets." Paul Cassidy, global head of marketing ...

Large-scale NFC ads trial gets 3,000 people to interact

25 May 2012 | by Maisie McCabe

estimate of smartphone penetration. Nick Mawditt, global director of marketing and insight for Kinetic ...

Splendid retains £1m Smirnoff account

24 May 2012 | by Hannah Crown

The global agency, which has held the UK brief since it was a start-up venture in 2003, held onto ... awarded a global brief. Drinks manufacturer Diageo, which owns the Smirnoff brand, said the move stems from an agency review led by the New York office for the vodka brand s global PR and earned media ...

Jaguar steps up social media strategy to boost innovation

24 May 2012 | by Sarah Shearman

to handle both its global and UK accounts. The agency will be responsible for managing the automotive ... Twitter campaign. It is also looking to target emerging markets such as China through its global social media strategy. Steven Cobelli, global digital manager at Jaguar, said We Are Social's creativity ...

Google's Schmidt says he 'disagrees' with EU competition concerns

24 May 2012 | by Sarah Shearman

platforms for search advertising. The EU has powers to fine Google up to 10% of its global revenues ...

Novak Djokovic to wear Uniqlo at French Open

24 May 2012 | by John Reynolds

Uniqlo has appointed the world's number one tennis player Novak Djokovic as its global brand

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