' global corporate vision, as it seeks to move on from its 2010 vehicle-recall crisis.
Follow Sarah ...
to handle both its global and UK accounts.
The agency will be responsible for managing the automotive ...
Twitter campaign.
It is also looking to target emerging markets such as China through its global social media strategy.
Steven Cobelli, global digital manager at Jaguar, said We Are Social's creativity ...
valuable global brands, while UK brands including Tesco and O2 have slipped down the table....global brands increased their brand value by 10%, with Apple's 19% increase to $183bn increasing its lead ...
on interviews with over 2 million consumers globally with data on companies financial and business performance ...
economy and the European economy being difficult. "Vodafone is very much a global business, they ve ...
11 May 2012
| by Staff
for a global audience.
Bespoke pages are created for the overseas editions, so that the local markets can add their own articles to the core content of the global UK issue.
Haymarket Network has also ...
Toyota is set to bring its UK marketing into line with its 'Always a Better Way' global corporate...Toyoda outlined the global vision a year ago, when the brand vowed to develop the "safest and most responsible" vehicles on the market.
A UK spokeswoman confirmed that the strapline, unveiled by Toyota Motor Corporation president Akio Toyoda last year, will be adopted in all local advertising over ...
04 May 2012
| by Ben Hall
The ad, for a roller-skating rink in Nevada, was produced by Rhett Link, a duo known for their humorous web videos and outrageous online commercials.
It has been viewed just under half a million times and has inspired 49 blog posts since it was launched last week.
P G's global Olympics ad ...
Jaguar, in a campaign planned and bought by Mindshare, will premiere the 40-second TV ad as part of its 'Alive' global brand positioning , in the first ad break of 'Homeland' on Sunday.
Following the premiere, Channel 4 will air five two-second blipverts in each of the five ad breaks during the show ...
02 May 2012
200 of these available globally, and just five in the UK.
Mktg If I am interested in buying one ...
01 May 2012
| by Kim Benjamin
by Tesco s Richard Brasher, included Saj Arshad, group marketing director, Vodafone, Nina Bibby, global ...
UK Influence
Aviva and Railway Children
Global marketing
Google Chrome BBH ...
Jaguar Land Rover is repitching its lobbying agency work as its global public affairs director...emerged that the car firm s director of global government affairs Andrew McCall is leaving. He has been ...