20 Feb 2009
- The Central Office of Information (COI) has appointed Advertising Association chairman Mark Lund
02 Jul 2004
features Brazilian children doing football tricks. RECENT PR STRATEGIES: The campaign is centred on encouraging kids to improve their football skills. Earn Your Stripes is a long-term campaign that can ...
02 Apr 2004
| by Adam Hill
-budget TV ads, using the themes of pop music and football as part of its global promotional push for 2004 ...
involved on a project basis with football before, last year's sponsorship deal with the England team gave ...
between managing media for the music and football elements.
Ketchum drip-fed details of the ads ...
13 Dec 2002
| by Adam Hill
and will be an extension of what Haines says is already the informal reality, where trade associations routinely share what ...
06 Dec 2002
associations....The PRCA has joined forces with the Institute of Practitioners in Advertising (IPA) and the Marketing Communication Consultants Association (MCCA) to form the Communications Agency Federation.
CAF launches after talks between the three bodies, scrapping initial plans to merge. This follows ...
27 Sep 2002
| by GISELLE MILITANTE
Mather and Gallardo Associates.
MOST has charged CAPRI with 'propagating the importance ...
13 Sep 2002
| by JOE LEPPER
The body, along with the Marketing Communications Consultants Association and the Institute of Practitioners in Advertising, has hired Boleat Consulting to produce an independent report on the possibility ...
the creation of a single marketing services association, a federation of bodies or retaining the status quo ...
16 Aug 2002
The PRCA, Marketing Communications Consultants Association and Institute
of Practitioners in Advertising are holding a series of discussions
aimed at helping the disciplines to work better together. PRCA director of communications Martin Cairns confirmed that a
yet ...
16 Aug 2002
| by Adam Hill
) and
finance shop College Hill Associates (PRWeek, 2 August), have eluded
Chime - for the moment at least ...
05 Jul 2002
| by JOE LEPPER
The Public Relations Consultants Association has collaborated with
marketers and advertisers...This is the first time the PRCA has joined the marketing and ad sectors'
trade groups to help compile their guide, first published six years ago
by the Institute of Practitioners in Advertising, Incorporated Society
of British Advertisers and the Direct Marketing Association ...