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CONSUMER TECH CAMPAIGN: BT's Office Anywhere makes life a beach

at the event. Comprising a man-made beach in Finsbury Square, complete with 300 tonnes of sand, palm trees and deckchairs, this week-long event featured live music, food courtesy of Jamie Oliver s Fifteen restaurant ... s IT and communications. Two weeks before the event, the PR team briefed the news desks of all London and City ...

INTERNATIONAL BRIEF: Xerox names GCI as its agency for Portugal account

Xerox's marketing support manager Sergio Antonio said that the firm had chosen GCI in a pitch that included several unnamed Portuguese rivals. The one-year brief for undisclosed fees includes corporate communications, media relations and events organising for Xerox in Portugal only, Antonio said. Xerox has ...

INTERNATIONAL BRIEFS: SAP turns to Mmd PR

and event management across Hungary. Mmd will help SAP develop its corporate identity, using media relations

BIGGEST BRANDS: The top ten global brands come under the spotlight - PRWeek takes a closer look at the top ten global brands that have stood out this year and the part PR has played in their success

and Minority Report - plus, its sponsorship of events such as London Fashion Week. This is set to continue ...

i2 tasks Citigate Technology with profile-raising job

i2's software enables investigators to link events, people and places through analysis of data, assisting those seeking to solve crimes. The product is targeted at law-enforcement agencies, corporate risk departments and the telecoms, financial services and retail sectors. i2's ...

CAMPAIGNS: Technology PR - Profile boost for Network Associates

fashion so as to avoid alarmist reporting. Instead of tackling events that had already happened, NA had ...

ANALYSIS: Will XPRL be the future of PR communication? - A computer language dedicated to making PROs' working lives easier is to reach a crucial stage of development in the coming weeks, says Allison Giles

for event organisation - alongside including in-built tracking codes which will provide a fast and accurate ...

INTERNATIONAL: GDB to help teach Hispanic markets Microsoft benefit

FLORIDA: Microsoft is planning a communications drive to tap into the burgeoning Hispanic small-business market, hiring PR firm GDB & Partners to help. The software giant is launching a series of educational and networking events, entitled Build Your Business, to be held in Miami, Los Angeles, Houston ...

GBC beats seven to secure Speech Recognition work

event management programmes. The agency also aims to encourage the growth of SRC within ...

CAMPAIGNS: Product Launch - Xbox console makes glitzy debut in NYC

that is increasingly competitive. The launch event, however, proved that with enough glitz and glamour, it ... Nearly every major newspaper in Britain picked up on the US event. The product has also won high levels ...

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