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The Week

of 2008, in contrast to steep decline in its event and sports marketing units. - The National Lottery ...

Campaigns: Event - Successful lift-off for 42 Below vodka

-profile events - To engage creative communities. Strategy and plan: LDR brought in Popbitch as a digital ... and evaluation: Popbitch sent three 42 Below branded emails to its database plugging the events and providing links to sites that sold the spirit. This sparked online chat, creating further hype around the events ...

Campaign: Whitley Neill Gin makes an upmarket splash - Consumer

events at Adam Street throughout October, while retailers were contacted by Westbury directly. Once ... the brand. The Guardian drinks writer Victoria Moore attended the launch event and wrote about the gin ...

Consumer - Carling's music-fest moves to Manchester

to Manchester and held events in both cities (in April and May), challenging journalists to endure the full 24 ... in the tabloid newspapers and drive awareness of the event among the brand's target audience - young male ... -studio gig for Elbow. The team pushed the 24-hour angle as the events' unique selling point ...

PM Society event to focus on PBC

Pharmaceutical Marketing Society speaker event.

Campaign: Breakfasts make it on to the media menu - Consumer

2000. Previously, the event focused on the benefits of cereals and regional foods that use cereal ... parties organising their own events, including local bakeries. Measurement and Evaluation The Breakfast Week, local events and UK-wide Best Breakfast competitions generated 721 pieces of national ...

Healthcare: Shire in agency talks over Solaraze brand

' at a photocall event on Brighton beach. Paul Blackburn, founding partner and joint MD at Resolute ...

Cake promotes

this weekend to mark the brand's tenth anniversary in the UK. The agency is producing and promoting the event.

E&J Gallo in talks over UK campaign

, Quinn added. She also uses Wimbledon-based Cube Communications for events. Recent UK marketing efforts ...

Healthcare: Awareness Campaign Close-up - Gut Week targets Britons' digestion

partner for the week, as in previous years. No media events are planned. For further information ...

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