Search results for European Measurement Summit

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Evaluation: Are in-house PROs made to measure?

28 Oct 2005

While the luddites who believe PR cannot be measured have dwindled to the minority, agency ... to measure the impact of their work. 'We have seen many comms teams secure greater responsibilities ... published a report, 'Measuring Media Relations', in which it identifies 148 ways in which PR can ...

European Report

25 Jun 2004

PRReport editor Sebastian Vesper takes a look at the industry in Austria, Germany and Switzerland.

Public Affairs: European Voice writer joins APCO

11 Apr 2008

APCO has hired a reporter on the European Voice newspaper to work as a senior associate in its...Emily Smith joins APCO Worldwide after three years on the Economist Group's European Voice. Before joining the paper, Smith worked for media including ENDS Europe Daily, The Parliament Magazine, EUPolitix.com and TV Brussels, as well as for the European Commission press department. Garry Walsh, managing ...

Healthcare: Lilly's Chinn shifts to European post

08 Jul 2005

's European headquarters.

Opinion: Blair is unwise to exclude Brown from G8

08 Jul 2005 | by Charlie Whelan, charlie.whelan@haynet.com

There has never been a world leaders' summit where the focus on one subject has been so intense...Many moons ago the G8 (once the G7) was just an informal meeting, known as a 'fireside chat'. But by the time I went to Blair's first summit, in Denver in 1997, the event had become a huge junket. The bland ... and Foreign Secretary are excluded from such summits in order to give the Prime Minister all the credit ...

Radio & Online Communications: Evaluation - Nowhere to hide

10 Sep 2004

Can the effect of radio campaigns be measured? PRWeek finds out why this sector of the PR industry...The PR industry resonates with debates on how best to measure the value of PR. Yet whatever ... to the future of the industry. The questions are: does PR have a measurable impact on the bottom line and should ... -moving way of getting coverage that you need to have the focus on measurement up-front,' he says. In a bid ...

News Recession Fears: CNBC in trawl for Euro agency

18 Jan 2008

Business channel CNBC is on the hunt for PR support for part of its European business.

Technology: Major US firm sets up shop in London

28 Nov 2008 | by Chloe Markowicz

Top US technology agency Davies Murphy Group (DMG) is setting up a new European base in London.

Media: Recession is big business for BBC

12 Dec 2008 | by Cathy Wallace

measuring company comScore showed traffic to business news websites in September 2008, just as the financial...are more difficult to measure,' says Weber, 'but they are massive'. QUICK FACTS Website: bbc ...

WS to promote Liverpool Capital of Culture status

09 Sep 2005 | by Tom Williams

for Liverpool ahead of the city's European Capital of Culture status in 2008....Liverpool's nomination as 2008 European Capital of Culture two years ago. Creative Communities is the UK ...

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