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Splendid retains £1m Smirnoff account

24 May 2012 | by Hannah Crown

The global agency, which has held the UK brief since it was a start-up venture in 2003, held onto the 1m account after pitching against GolinHarris, Mischief, and 3 Monkeys. Splendid will now act as the lead PR and social media agency for Smirnoff vodka across Western Europe. In addition, Edelman has been ...

Tulchan parts company with managing partner Neil Duffy

08 May 2012 | by Alec Mattinson

-Marsteller and international president at Edelman Alison Canning, and former Boots finance director Howard Dodd. Hilary ...

APPC appoints Michael Burrell as chairman

03 May 2012 | by Matt Cartmell

. Burrell joined APCO in 2011 and was previously worked at Edelman. Earlier in his career, he was MD ...

Why employees are more important than the CEO for a company's reputation

26 Apr 2012 | by Kate Magee

. 'I trust a regular employee more than a CEO' In Edelman's latest Trust Barometer, a global survey ... employee says about their company than what the CEO says. A closer look at Edelman's figures reveals ... agencies including Edelman and Open Road claim to have seen an increase in new work in the employee ...

Healthcare: The Week in Healthcare

06 Apr 2012

director with Edelman. ...

City & Corporate: PBP advises pension fund on Goals deal

06 Apr 2012

Edelman to handle media comms around its £389m acquisition of UK National Lottery operator Camelot in 2010 ...

Edelman in relaunch

30 Mar 2012 | by Alec Mattinson

Edelman has relaunched its global employee relations practice after the agency's Trust Barometer.... Edelman said the business would focus on helping brands to establish three meaningful, trust ... employees with the outside world. Howard told PRWeek that Edelman was responding to demand from clients ...

Global: The week in global PR

30 Mar 2012

from long-time incumbent Edelman.

Edelman relaunches global employee relations practice

23 Mar 2012 | by Alec Mattinson

Edelman has relaunched its global employee relations practice after the agency's Trust Barometer...for the EMEA region and the US respectively. Edelman said that the business would focus on helping brands ... , an Edelman statement said. Howard told PRWeek that Edelman was responding to demand from clients, noting ... advocates as well as harshest critics. He explained that the results from Edelman s 2012 Trust Barometer ...

Broadcast yourself: Should brands become media owners?

22 Mar 2012 | by Kate Magee

's UK arrival of online streaming service Netflix are adding to the momentum. Edelman's soon ...

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