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Food Freshness Technology chooses College Hill for corporate brief

02 Apr 2012 | by John Owens

Food Freshness Technology brought the agency on board for the retained brief following a four-way pitch. The company s technology, named It sFresh!, involves a strip that traps the ethylene gas produced naturally as fruit and vegetables ripen. This process, the company claims, slows down ripening ...

Sue Garrard: From pensions to Pot Noodles

23 Feb 2012 | by Matt Cartmell

decided to go out for a ride at dawn. 'I was riding down a track on a beautiful summer morning and a ...

Honey Monster owner Raisio shortlists agencies for consumer account

08 Feb 2012 | by John Owens

Raisio, which took on the Honey Monster brand behind Sugar Puffs early last year, is holding a review of its PR arrangements. It is believed that after initially contacting a range of agencies, the list has been narrowed down for what will be a year-long brief focusing on consumer-facing PR ...

 

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