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Easy Living relaunches with news-driven agenda

, which will cover high-end to high-street pieces. But Joseph, who has been at Easy Living for three ...

Media training: Shine in the media spotlight

and unconvincing. If you are doing a down-the-line interview, keep looking at the camera. In practical terms ... , they just need information.' He also advises not letting your guard down with trade or b2b media ...

Focus, Corporate Reputation: It's the Thought that counts

the credit crunch, the commercialisation of web 2.0, and FTSE 100 brands and their bosses struck down ... move into high-street banking with the acquisition of Northern Rock. Will Virgin Bank become a Thought Leader or challenger brand, or will it instead drag down the reputation of the overall group? In a ...

Malcolm Gooderham, TLG: Aspire to be a change-maker

Here is a tale of two retailers and a salutary warning to any business leader tempted to rest on past laurels. A decade ago, Marks Spencer and Woolworths faced similar predicaments. Both were ubiquitous presences on the high street. Both had lost their relevance to consumers and both were in serious ...

The Rev Paul Flowers, The Co-operative Group: Capturing the ethical opportunity

, for example, that our bank remains the only main high street bank with a clear ethical policy, while ...

James Close, Ernst & Young: Refresh the green agenda

away from the top-down solutions produced by global summits towards more organic, bottom-up approaches ...

Ravi Mattu, Financial Times: Putting the customer first

that good business ultimately comes down to one thing: the customer. Impress them and you are more likely ...

Michael Prescott, BT: Smart ways to save energy

the use of resources more closely with actual need. We need solutions that bear down on the need ...

Richard Mound, IBM: Send in the collaborators

, where an executive's power depended on how many people reported to him, and where a top-down ...

Public Affairs: The Week in Lobbying

as a freelance consultant. Tesco has hired Downing Street chief press officer Ruth McAllister as head ...

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