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Public Sector: Institute forms to help media on education

The University of York is in the process of setting up a body to educate the media about....' He decided to focus on using the media as a method of disseminating information, based on the way that the Science Media Centre is a source of knowledge for the science press. Sharples said the centre would ...

Wikipedia: Friend or foe?

not believe is being taken seriously enough by the site. As Edelman Digital's senior vice-president Philip ... with such global exposure, there are not the same methods of redress that a similar high-profile media organisation ...

Easy Living relaunches with news-driven agenda

discussed in the mainstream media. Another new section, called 'Myself', appears to be muscling ...

Media training: Shine in the media spotlight

Giving an interview to the media can be daunting, so PRWeek took part in a training session to pick...media. But as PRWeek discovered in a recent training session, print interviews can be far more damaging. With several high profile media appearances dominating the news at the end of last year, including the Murdochs ... to get advice on the best way to handle different types of interviews. We invited media training ...

Michael Prescott, BT: Smart ways to save energy

Clever digital systems can help conserve resources to safeguard the future of the planet....it in a way that does not harm the planet's ecosystem. This is where digital systems, connected thanks ... demands on power grids can be curtailed. A key feature of our future will be digital systems enabling ... populated or, due to topography, hard to reach with superfast digital systems. Companies alone may ...

Luke Johnson, Risk Capital Partners: Innovate to accumulate

is limited. The classic example of how this can play out is the media industry. Here, enormously ... seeing their revenues and margins erode thanks to the digital earthquake. But revolution ... media companies? This has implications not simply for these businesses, but also for our culture ...

Focus, Corporate Reputation: It's the Thought that counts

concerns about privacy. It is too early to tell whether the new campaign, including old media advertising ... our panel of opinion formers, drawn from the commanding heights of business, media, politics and NGOs ... the US giants. This trend could continue. We believe the next few years could see more digital ...

Richard Mound, IBM: Send in the collaborators

your digital mentor. To the Baby Boomer generation, it is confounding to think how much the world ... by building digital nervous systems where employees can collaborate, compete and own their decision ...

Ravi Mattu, Financial Times: Putting the customer first

two key events from 2001: the birth of the iPod digital music player and the announcement ...

Public Affairs: Cicero expands offering

Financial specialist establishes digital and media arms....two new clients and making a couple of appointments. The agency has won media and digital work ... , partly driven by the media and digital arms. ... into a full-service agency. The financial sector specialist is establishing new media relations ...

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