24 Mar 2010
| by Arun Sudhaman
Sudhaman finds out in the PRWeek/Diffusion Digital Integration Report....and digital departments, reveal exactly how organisations are grappling with the challenge of integrating social media into their existing operations. The Digital Integration Report should be required reading for anyone involved in comms. There has been much conjecture about what clients want from digital ...
of the best digital campaigns out there. Cathy Wallace reports....Scougal began his career at Warner Music on integrated campaigns for artists, and specialised in digital before the term 'social media' was coined. Has worked for digital, integrated and PR shops including Glue ...
The PRWeek Digital Survey 2009 aims to paint a picture of how the PR industry views digital right ...
Bray Leino has appointed Zia Namooya as head of digital new business with immediate effect....and a half. He will report to the agency's new business director Shaun Cooper and digital brand ...
and PR, we believe he is perfectly placed to develop tailored digital solutions for new clients using our in-house PR, digital, social media and PPC experts. Increasingly we are being approached by clients ...
30 Aug 2007
| by Stephen Davies
and not, as one might expect, Prensky s Digital Natives. Perhaps just as surprising, the report found ...
Marc Prensky, an acclaimed software desig ner, once wrote a paper titled Digital Nat ives, Digital Immigrants where he claimed that there are two types of users of digital technology. Digital ...
Telefónica Digital has made a dual agency hire to handle worldwide comms, as the new division looks...teams.
Access will report to Pam Smith, the recently appointed head of comms for Telef nica Digital ...
the digital industry was needed.
The main focus of Bite s remit is building awareness of Telef nica s digital strategy and helping the business establish credibility in the digital world. This forms part ...
31 Jan 2007
| by Hannah Marriott
Entertainment specialist Taylor Herring PR has established a digital division branded Force10....to Blue. Park spent three years at Way to Blue where he was an account manager and reported to PR ...
opened up in recent months. Nor have they worked out how to integrate new strategies with traditional ...
appropriate for the digital division because we want to kick up a storm . ...
The agency is handling an integrated brief spanning the trade, consumer and business industries. It will also look to digital media to publicise the brand, after landing the acc ount earlier this year. PayPoint operates more than 22,300 payment terminals in shops across the UK and processes 9.3bn annually ...
07 Dec 2009
| by Arun Sudhaman
Cohn & Wolfe has lured Chad Latz from Ketchum to lead the agency's global digital practice, based...Normal 0 0 1 66 381 Haymarket Publishing 3 1 467 11.1280 0 0 0 Latz will report directly to Cohn Wolfe CEO Donna Imperato. He previously led the integration and establishment of Ketchum Digital during a 10-year career with that agency. Prior to Ketchum ...
29 Jun 2006
| by Adam Hill
Warwickshire-based PR and marketing agency Cognition has launched a digital division....the agency wanted to integrate digital services into ongoing campaigns for its largely SME and B2B client base. He added: ‘Some clients may purely want the digital bit.’
Existing clients include Bluespier ...
Cognition Digital will aim to build online messaging and SMS into campaigns.
The arm is led ...
Weber Shandwick's head of digital UK has joined Good Relations as its new digital and social media...at Weber Shandwick.
Anderson will report to Good Relations CEO Teresa-Anne Dunleavy and be responsible for driving the agency s digital offerings across all its accounts.
He will head up a team of four digital specialists to build on Good Relations' digital capabilities and ensure it is a fully integrated part ...