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Breakthrough Breast Cancer calls in digital expert Foglia for integrated brief

Breakthrough Breast Cancer has appointed a digital expert from the private sector to help...traditional and digital PR skills, and to play an integral role in the creation of a genuinely integrated ... of the charity s communications department earlier this year. Foglia was previously a director at digital PR ... is to provide a more integrated comms offering across all platforms, and boost its online presence and e ...

Breakthrough calls in digital expert Foglia

Breakthrough Breast Cancer has appointed a digital expert from the private sector to help...traditional and digital PR skills, and to play an integral role in the creation of a genuinely integrated ... of the charity's communications department earlier this year. Foglia was previously a director at digital PR ... is to provide a more integrated comms offering across all platforms, and boost its online presence and e ...

Neil Martinson: environmental activists demonstrate the power of digital

There can be little doubt that digital has changed the game in communications. In business it has...But there is also an element of the wild-west about digital. Snake oil salesmen promise that their digital gizmo will be the new Holy Grail that will lead us to unique insights that no one else can deliver. Hundreds of digital companies, with suitably quirky names, are bringing new offers to market as quickly ...

NSPCC merges teams for more integrated PR

reporting to Bradbrook. An NSPCC spokesman said the aim of merging the two teams under Bradbrook was to provide a more integrated approach to public communication. Meanwhile, the NSPCC is recruiting a parliamentary officer after the departure of Julie Minns to public affairs consultancy GPC. The post reports ...

Matt Tee demands integrated comms at Hanover briefing

Permanent secretary for government communications Matt Tee has called for integration at every ... with digital marketing and public affairs. These staff would be aided by a smaller body of 'super specialists' drawn from consultancies. Tee said: 'We will need more people who are able to integrate different parts ...

Foreign Office goes live with £20m integrated site

The Foreign and Commonwealth Office (FCO) has made a concerted effort to fully embrace digital...international systems. These goals are now being integrated into all of the FCO s work. Outgoing FCO director ... of other foreign ministries. The website is being led by the FCO s newly appointed head of digital ...

European integration is top priority for B-M

integration. The new European affairs consultant will be based in Brussels. We hope to recruit a ... Ferry De Bakker, European chief executive officer. The successful candidate will report to B ... s public affairs team in London. In an attempt to integrate the two agencies work more closely ...

COI joins digital age with social networking unit

focused on digital comms and social networking....Opening on 1 April, the new unit will integrate the COI s existing digital media ... s digital standards and build new web 2.0 applications and services. It will also advise policy teams across ... team of between 20 to 30, and will report to Butler. He said: You don t use social media because ...

Cancer Research UK launches integrated cancer campaign with doctors

The integrated PR and advertising campaign aims to demonstrate the progress being made by Cancer Research UK in beating the disease, while highlighting the need for ongoing support. TV ads featuring a ... activity, radio, digital, direct response TV and direct mail. Cancer Research UK director of brand and PR ...

CAMPAIGNS: INTEGRATED MARKETING; Urging bosses to have blind faith

, they were also provided with a detailed report, Blind in Britain; the employment challenge by RNIB s in ... evening. Verdict A well integrated campaign in which advertising and PR were neatly ...

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