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Travelex secures Good Relations in integrated PR plan

Financial and sister agency Good Relations on an integrated financial, consumer and business...Travelex, the world s largest operator of airport currency exchange services, has hired Smithfield Financial and sister agency Good Relations on an integrated financial, consumer and business ... . Reporting to Travelex founder and chairman Lloyd Dorfman, the five-strong Smithfield and Good Relations ...

Stuart Wilson, MS&L UK: The purpose of integration

Integrated campaigns supported by cross-divisional teams are the future of public relations...., the dramatic increase in the power of digital media is helping PR agencies lead in the delivery of integrated ... For years we have heard about the benefits of integrated marketing, a process where any agency ... for a smaller budget. Historically, attempts to deliver integrated marketing campaigns fell flat ...

Huntsworth reports growth

leadership position in the global, integrated healthcare communications business, said Huntsworth chief ... to lead the business following the acquisition, reporting to Huntsworth Health chief executive David ...

City agencies battered by slump, Kingston Smith W1 report finds

Financial PR firms suffered double-digit drops in revenue and savage cuts in 2009....The full impact of the recession on financial PR is emerging after a report on agency performance in 2009 from Kingston Smith W1 revealed double-digit revenue drops at most City firms. Kingston Smith W ... , particularly in digital and social media.' The sector outperformed the top 50 UK independent marketing ...

College Hill swoops for digital outfit

Digital design and branding agency Tonic is to become part of the College Hill Group, after...with online financial reporting, IR websites and digital solutions College Hill Chairman Alex Sandberg said: Online financial reporting and online PR are vital skills today. Add creativity to the mix, which Tonic ... Tonic aims to connect global brands with its stakeholders through the creative use of digital ...

IPR steps up work on non-financial reports

-financial reporting....of respondents currently report on non-financial issues, with the results commonly integrated into annual reports ... . It is intended that the OFR will include reporting on social, ethical, environmental and reputational issues ... on reputation reporting. He said the proposed OFR 'presents a tremendous opportunity for the PR industry ...

Fishburn Hedges buys corporate reporting specialist Pauffley

The Fishburn Hedges Group has acquired specialist corporate reporting firm Pauffley, and will merge...will particularly concentrate on its digital offering and will be based within Fishburn Hedges Group's offices ...

Analysis: Non-financial reporting will provide tool for PR

in corporate reporting require attention from in-house and agency PROs alike, says Lexie Williamson....-managed company with integrity is bound to attract investors. It's important to be able to report back ... and the looming deadline, but to the uninitiated it is a report that will detail non-financial indicators of a ... and reporting of non-financial issues falls within the remit of the comms, CSR or marketing function in almost ...

How to spot a digital PR specialist

There is more to being a digital PR specialist than the role's geeky image would suggest. Samantha...out online behavioural patterns: 'They must be able to integrate social media and digital ... Picture a digital PR specialist. Is your vision of a twenty-something male sporting a cardigan ... ? The majority of PR professionals are in agreement about the huge impact of social and digital media ...

Havas reports modest first-half growth but Europe lags behind US

and reported an improving trading environment.....7%. Digital business accounted for 17% of its total revenue, against 16% over the same period last year ...

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