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FOCUS: CONSUMER PR - Ensuring brands stay in fashion/PR, rather than advertising, has become the driving force in fashion when it comes to setting trends, says Richard Edwards

24 Sep 1999 | by RICHARD EDWARDS

touring photographic exhibition of his work to specially-designed diffusion ranges for Top Shop ...

MEDIA: The tobacco ban is not the end all for advertisers

09 Jul 1999 | by MAGGIE BROWN

advertisements in children s programmes - more a diffused feeling of unease among adults. But lapses could ...

INTERNATIONAL: Pillsbury Group hands Spanish PR account to IC&M

06 Nov 1998 | by IAN DARBY

, the group which merged last year with Guinness to create Diageo. To diffuse opposition ...

Food Safety: EC proposals that may prove hard to swallow - Food safety in Europe has been high on the political agenda prompting new European Commission measures aimed at instilling greater consumer confidence

28 Mar 1997 | by JOHN-PIERRE JOYCE

attention for the diffusion of the advice of the committees. It will be available to the public ...

CAMPAIGNS: Fashion PR - Media sees Red over Viv models

14 Mar 1997 | by JOANNA MENDA

diffusion line which has been in existence for four years but never previously been shown on the catwalk ...

 

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