Casio has called in consumer PR support for its motorsport inspired range of watches....and consumer engagement it deserves. The range aims to capitalise on Casio s partnership with Red Bull Racing ...
Hailo, the black cab app, has called in agency support to ramp its consumer presence in London...The app firm has hired Surname Surname, the consumer brand agency offshoot of Blue Rubicon, to handle its consumer PR. Hailo was founded by three London black cab drivers and is backed by Accel Partners, Wellington Partners and Atomico Ventures, which together have funded Facebook and Spotify ...
18 May 2012
| by Hannah Crown
Kids performed to entertain station visitors.
Measurement and evaluation
Time Out declared ...
The site, which is part of the Consumerchoices.co.uk group, has launched a hunt for a consumer agency as it seeks to grow its brand. Consumerchoices.co.uk PR manager Emily Church told PRWeek that the brand has shortlisted up to three agencies, which will be pitching in the coming weeks. Church said ...
10 May 2012
| by Hannah Crown
of coverage across national, regional, consumer and online titles, including BBC Radio 2, the London Evening ...
of sizes to accommodate the needs of both stockists and consumers. From this year, Panache made its sports ...
social media platforms to engage consumers, but overall the sales figures suggested a very successful ...
09 May 2012
| by John Owens
Pizza Hut has chosen Lexis to handle its retained consumer work as it looks to fight off...Lexis won the brief after a five-way shoot-out (revealed in PRWeek, 13 January).
The win comes after the consumer agency s acquisition of social and media marketing agency Paratus Communications last ...
of the UK knows about these exciting changes.
Lexis will be responsible for running a proactive consumer ...
03 May 2012
| by Kate Magee
Reebok brought in M&C Saatchi Sport & Entertainment to promote its work with CrossFit....Saatchi Sport Entertainment Timescale: November 2011 Budget: 60,500
In 2011, sportswear giant ...
of the campaign, Reebok asked retained agency M C Saatchi Sport Entertainment to build anticipation ...
remained open to the public until 20 November, giving consumers the opportunity to interact with the image ...
02 May 2012
| by PRWeek reporters
and consumer presence....for Figleaves to build stronger relations with our media and consumer audiences.
Targeted PR activity ...
Ogilvy PR has hired Phil Reay-Smith, consumer editor of ITV's Daybreak, as its media chief....variety of audiences. Reay-Smith added: Having worked closely and regularly with PR teams as consumer ...
30 Apr 2012
| by Hannah Crown
Natalie Luke, a 30-year-old former director of Shine, has founded consumer PR agency Aduro...The sport, entertainment, FMCG and lifestyle shop, which comprises three people, is currently focusing on new brands, and has recently won healthy snack brand Bear. The agency has landed the brand s first ever comms campaign, part of a marketing and advertising drive that will focus on a dried fruit ...