to remove filtersPlatform: The direct route to a productive relationship
21 Feb 1997 | by COLIN LLOYD, chief executive of the Dir
for both parties, says Colin Lloyd....for both parties, says Colin Lloyd. In one of Bernard Ingham s recent columns, he asks if junk mail ... marketing, like PR, is about building relationships. In recent years, political parties have turned ... industries and the Labour Party has employed a direct marketing agency. Well executed direct ...
