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It is going to be a good year for giving despite the fact that charities see dwindling public...with audiences through a pre-sales announcement that a share of profits will go to a relevant charity? A senior ... economic times, charities may become avaricious in the demands they make on stars as ambassadors ...
Canny PROs are increasingly playing the eBay card to whip up launch hysteria and demand. But they are surely missing a big trick, a healthy chunk of feelgood factor and a chance to make a difference. I refer, of course, to eBay for Charity, the platform where even cannier PROs can reach an audience five ...
give charities a vital opportunity to showcase their humanitarian work in some of the world's most dangerous environments. Blogger Jamsheed Din from charity Islamic Relief, for instance, held the top ... ' updates, and the blog's impact led to hugely increased traffic to the charity's own website. Charities ...
So the use of celebrities in PR came up again at the recent Fundraising, PR and Communications Excellence conference in a presentation from Max Clifford (News, 21 March).
I read with interest the feature on the difficulties faced by smaller charities in accessing...The Media Trust was set up to help address this challenge. Charities of any size can access pro bono advice and expertise from some of the biggest PR agencies through the Media Trust's matching ... and Weber Shandwick. The matching service has helped more than 1,000 charities (both big and small) over ...
There is no need for a separate organisation for charity communicators (6 July). I believe top...supported PR and communications professionals in the charity and not-for-profit sector for 17 years ... . Many charities welcome CIPR recognition, and I would hate to see the charity sector's opportunities ... and expertise marginalised in a charities-only enclave. Gill Dandy, chair, CIPR Fifth Estate ...
Chelsea FC's dual announcement today (Thursday) of its first CSR report and a new charity partner...and David Cameron. Even more interesting is Chelsea s approach to charity. Somewhat controversially, given ... glamorous brand and resources to build a charity almost from scratch. The approach was the result of a ...
'wristbanded out' ('Wristbands face charity backlash,' News, 14 October), it is important not to forget...industry, but they are still very much a legitimate fundraising tool, helping small charities such as ours ... . As long as people continue to support the wristband craze, charities are bound to keep producing them ...
Warren Buffett's $37bn gesture of largess to Bill Gates' charity may well go down in history as one...and active ways to cash in on the halo effect that surrounds leading charities. Corporate sponsors want ...
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