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Expedia hires Fleishman-Hillard after European consolidation review

-Hillard in London, said: There's a huge, renewed momentum behind them as a brand and in terms of innovation. We ...

Taxi app Hailo calls in Surname & Surname for consumer drive

The app firm has hired Surname Surname, the consumer brand agency offshoot of Blue Rubicon, to handle its consumer PR. Hailo was founded by three London black cab drivers and is backed by Accel ... competition from brands such as www.kabbee.com, Get Taxi and Ubi, which are all looking to make inroads ...

Center Parcs picks Red after eight years with Halpern

The UK s most popular short break holiday firm has appointed The Red Consultancy after a three-way pitch understood to include Good Relations and Frank PR. Having grown 3.6 per cent between 2010 and 2011 despite the UK recession, the brand now plans to open its fifth site in Woburn Forest ...

Virgin Atlantic Airways hires Fay Burgin as head of PR

of the brand. She will also oversee Virgin Atlantic s relationship with its consumer agency Mischief and its ... forward to raising the bar in consumer awareness of our brand and products. We're a fun challenger brand ... : Fay s experience in helping big consumer brands to develop new ways of communicating will enable us ...

Sports lifestyle brand Extreme Group seeks agency for lifestyle push

alternative sports lifestyle brands....brand Extreme Destinations, driving experience company Extreme Element and sports beverage brand Extreme ... -by-project basis by grouping brands together for briefs. It is thought this is the first time it has looked for an agency to work across its entire portfolio. In 2004, the brand hired Frank PR to handle media backlashes ...

LDR London hired for Nikki Beach pop-up Olympics club

for building awareness of Nikki Beach London to support ticket sales of the 17-day event, and secure brand ... s strong track record in delivering brand experiences and sales support through intelligently integrated PR ...

Capitalize to help charity Sail Training International attract sponsors

. Previous sponsors include whisky brand Cutty Sark, which was on board for 20 years, while existing funders ...

Cruise firm Holland America Line brings Four bgb on board

The agency, a part of Four Communications, has been brought in for a 12-month ongoing retainer covering both travel and consumer media following a successful five-way pitch. It will look to raise consumer awareness and portray the company as a premium brand, with lifestyle publications such as Red ...

Hit or Miss? British Airways launches airplane-themed pop-up restaurant

. Putting the cherry on what is already a well-iced cake, the brand unveiled its new airline on the morning ...

Travel company Amadeus overhauls PR support

One of the 20 largest listed firms in Spain, Amadeus is looking to grow its brand presence outside the company's domestic market. The company has hired City agency Powerscourt to handle financial media relations in the UK. FTI Consulting had handled comms for the firm's 2010 float in Madrid, but the company ...

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