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-Hillard in London, said: There's a huge, renewed momentum behind them as a brand and in terms of innovation. We ...
Campaign: Launch of Angry Birds Activity Parks in the UK Client: Lappset Group PR team: Maxim Timescale: March 2012 Budget: 8,000 Objectives To generate global brand awareness and create interest from potential customers To gain national media coverage ...
Wayne Bruce joins the company as head of PR following time spent at Nissan s luxury brand, Infiniti. The role was formerly held by Mark Harrison, who recently took the post of regional director for McLaren Automotive Middle East and Africa. Bruce will report to McLaren Automotive s sales ...
, will lead the account. Kaitlin Shinkle, senior manager, worldwide brand comms at Kroll Ontrack ...
The app firm has hired Surname Surname, the consumer brand agency offshoot of Blue Rubicon, to handle its consumer PR. Hailo was founded by three London black cab drivers and is backed by Accel ... competition from brands such as www.kabbee.com, Get Taxi and Ubi, which are all looking to make inroads ...
More than a quarter of people aged over 55 are using social media to talk to big brands, according...media sites to speak to brands directly, stretched across all age groups. While half of 18- to 24-year-olds had gone online to ask a question, respond to, interact with, or complain about a brand, 27 ... with executives at brands such as PepsiCo, O2 and HSBC, found that 68 per cent of people have engaged with a brand ...
The once-leading social media site MySpace has held talks with agencies as it prepares for a brand...the brand has looked to reposition itself away from pure social media and towards a focus on entertainment ...
of brand director.
Amanda Meyrick added: iLuv is a well known brand in the US but currently has low awareness in the UK. We ... , and increase awareness of the brand. ...
After a difficult team restructure, the Everything Everywhere comms boss is planning the brand...of the Orange and T-Mobile brands it parents. This is all about to change - and director of comms and corporate affairs Stuart Jackson will be holding the megaphone. The brand recently launched its biggest campaign ... The Times getting its hands on investor documents detailing plans to ditch the T-Mobile and Orange brands ...
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