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Global: Fast Track to bolster Omani football's image

25 May 2012 | by Sara Luker

The organisation wants to drive engagement in Omani football among fans across the Middle East and beyond. Chime Communications' sports and entertainment agency Fast Track has been hired to handle the association's international comms. The football governing body has recently relaunched its brand ...

Public Sector: British Council seeks help for Going Global

25 May 2012

this was the first time a PR agency would be called in to promote the event. Jenkins said: 'We have a good brand ...

Splendid retains £1m Smirnoff account

24 May 2012 | by Hannah Crown

awarded a global brief. Drinks manufacturer Diageo, which owns the Smirnoff brand, said the move stems from an agency review led by the New York office for the vodka brand s global PR and earned media ... 's offices in New York and Sydney. Simon Breckon, Western Europe brand director for Vodka, said: 'With a ...

Oli Wheeler leaves Freuds for Viagogo global comms role

24 May 2012 | by Danny Rogers

. His main accounts were PepsiCo, Yum Brands and Birds Eye. Wheeler is also known as an expert in crisis ...

Food & Drink: Take your hat off to Benito's tweet deal

24 May 2012 | by John Owens

Mexican restaurant brand Benito's Hat wanted to create a big buzz on a small budget. Unity came up...restaurants in London - Covent Garden, Goodge Street and Oxford Circus. Unity identified the brand's target ... new names there is always a danger of the main client brand being overshadowed. Money saved from ...

Entertainment: Lappset happy with angry approach

24 May 2012 | by John Owens

Campaign: Launch of Angry Birds Activity Parks in the UK Client: Lappset Group PR team: Maxim Timescale: March 2012 Budget: 8,000 Objectives To generate global brand awareness and create interest from potential customers To gain national media coverage ...

Sailing through stormy seas

24 May 2012 | by Ben Stafford, Cicero Consulting

with ensuring brand and reputation are left intact. This is not easy when the public domain isn't so much ...

A right mayoral job ahead

24 May 2012 | by Jonny Popper, London Communications Agency

delivered on some serious policy agendas to really cement 'Brand Boris'. Jonny Popper is managing ...

Special effects company Artem appoints TPR for global brief

21 May 2012 | by Hannah Crown

brands such as Associated Press, as well as festivals and production companies not just in the UK ...

Center Parcs picks Red after eight years with Halpern

18 May 2012 | by Hannah Crown

The UK s most popular short break holiday firm has appointed The Red Consultancy after a three-way pitch understood to include Good Relations and Frank PR. Having grown 3.6 per cent between 2010 and 2011 despite the UK recession, the brand now plans to open its fifth site in Woburn Forest ...

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