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Technology: The week in technology - Bondy Consulting wins Kublax account

10 Apr 2009

from Brands2Life , where she was an associate director and worked on T-Mobile campaigns. She ...

The Week in Technology

03 Apr 2009

players to the game and increase advertising from major brands. Part of the funds raised through ... Yahoo, Virgin Mobile and Sony among its 400 customers worldwide. The brief is to promote Talend's brand ...

Red aims to make MySpace 'relevant'

03 Apr 2009 | by Chloe Markowicz

Red will work alongside its digital sister agency ShinyRed. Red's head of consumer brands Matt ...

Best of the tech blogs

20 Mar 2009

Posted by Emilio Robles techprnibbles.com 15 March Now is not the time to shut up shop, now is the time to reinvigorate your brand, your products, messages and positioning, because you will be ready to take on all challengers when the market swings back into the black. LEAK RIVALS' INFO Posted by Tim ...

Best of the tech blogs

06 Mar 2009

BAN THE BRAND WORD...Posted by Dan Thornton thewayoftheweb.net 2 March: I have recently experienced the benefits of banning myself from using the word 'brand' in a business context after joining an experiment by Mark Earls ... to use the term sometimes, rather than listing out everything it could mean. But 'personal brand ...

Technology: Best of the tech blogs

05 Dec 2008

and analysis that is clearly being deployed in other areas of business? Keep check on brands Posted by Drew ... 's easy enough to have a Twitter Search, aka Summize, window open with various brand names on it ... 's being said about your brand. It works well on a BlackBerry too. But if you want to pull information down ...

Technology: The Week in Technology

28 Nov 2008

in the world and has worked with brands including Porsche and Unilever. Simon Rimmer, the celebrity chef ...

Technology: Best of the tech blogs

21 Nov 2008

. This work clearly shows the value of PR and why there is a strong link between the sales and brand value ...

Technology: Best of the tech blogs

14 Nov 2008

Posted by Dirk Singer thisisherd.com 10 November I'm imagining the scene: A bunch of ad execs and one of the world's top tech companies are thinking: 'Recession... need to sell ad space... let's think of a clever name to get brands on board.' Drum roll... meet the "digital divas", unearthed by Microsoft ...

Bell Pottinger loses eBay to Blue Rubicon

30 May 2008 | by Clare O'Connor

. The auction site's in-house comms team has been cementing its brand reputation strategy for about a year ... Rubicon. 'As the flagship brand for its sector, eBay has, inevitably, faced increasing threats to its ...

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