Opinion: From Our Readers - PR agencies must learn from ad shops
08 May 2009
. They get there by solid strategic thinking and a deep appreciation of how the client's brand should ...
Search results for Branding
Search filters:
By Publication
- prweek.com
By Channel
-
Marketing
Click 
to remove filters
Add Search Filters:
By Date
By Discipline
- Sponsorship (98)
By Sector
- B2B (33)
- Business Industrial (38)
- Consumer Goods (66)
- Consumer Services (25)
- Financial Services (150)
- More...
- FMCG (503)
- Government / Non-Profit (325)
- IT (48)
- Media / Entertainment (6)
- Retail/Wholesale (122)
- Telecommunications (83)
- Less...
Why twenty-somethings are no longer the darlings of PR campaigns
16 May 2012 | by Alex Blyth
Consumers in their twenties used to be a key focus for brands, but now marketers are casting...twentysomethings. Brands were falling over themselves to grab a slice of young people's disposable income, create ... of the bleak economy, brands are beginning to look elsewhere. The young ones Twentysomethings have been ... of spending ahead of them and few brand attachments, brand managers were keen to create loyalty early on ...
Public Sector: The Public Sector Week
08 May 2009
. Jake Barlow will oversee all marketing communications and brand development including the council ...
City & Corporate: In the News ... Tesco - Bring us up to speed
24 Apr 2009
reports that Tesco's revamped own-brand range has helped stem the tide of lost customers to Morrisons
Technology: Hotwire wins £100k brief
24 Apr 2009
The PR account, which includes the EMEA region and Australasia, is believed to be worth more than £100,000 per year in fees. Vignette creates web software for brands, including NASA and Cathay Pacific, to help them better interact with their target audiences. This includes adding video ...
The public sector week
10 Apr 2009
Liverpool City Council has appointed Paver Smith to deliver the marketing and comms strategy to support Liverpool's multi-billion pound schools building programme. The agency won a five-way pitch. Paver Smith's brief includes staging events and producing marketing collateral, branding, a website and PR ...
Opinion: From our Readers - Earth Hour 'hit' goes down well with WWF
10 Apr 2009
elements supported by Unity in the final phase. Katie Randerson, head of brand communications, WWF ...
Technology: The week in technology - Bondy Consulting wins Kublax account
10 Apr 2009
from Brands2Life , where she was an associate director and worked on T-Mobile campaigns. She ...
Flack: Twitter ..
10 Apr 2009
Aftershave has appointed Neville McCarthy Associates to help 'reintroduce the brand' ... Talking of lost ...
COI revamps comms list
03 Apr 2009
's marketing, brand and strategy roster has also been overhauled, and sees Hill Knowlton and Futerra ... and replace the marketing and brand strategy consultancy framework - last reviewed in 2005. The COI ...
Additional Information
Latest jobs Jobs web feed
-
Corporate Writer & Editor
Badenoch & Clark
£50000 per annum + Benefits, Berkshire -
Account Manager - Big Brands
PR Futures
£28-£35k+package, London -
PR Manager - In-house
PR Futures
£40k+package, London -
Senior Media Relations Officer
Major Players
£29727.00 - £35077.00 per annum, City of London -
Associate / Senior Associate - Financial PR
Unicorn Jobs
£35k-65k, Central London / City of London
Most read
- Alastair Campbell returns to PR with Tim Allan's Portland
- Liverpool FC PR manager Craig Evans latest to leave club
- News International hires Guto Harri as director of comms
- Government briefs PR consultants on post-COI world
- Top 50 Digital Consultancies
- Oli Wheeler leaves Freuds for Viagogo global comms role
