19 Jan 2012
| by John Owens
it was actually caused by a faulty Beko fridge-freezer. The LFB launched a campaign to tell the public about...the message into the public spotlight was a simple one. With lives potentially at stake, the PR team needed ...
commissioner for Fire Safety Regulation live on the sofa.
The LFB gave public guidance on what to look ...
that technology can be harnessed to provide a proper public information service that does not rip off the taxpayer ...
Ten years ago, the largest agency in PRWeek's annual Top 150 league table, Bell Pottinger, made ...
, and Bell Pottinger's fee income has more than doubled to 62.9m, while agencies have to make nearly 1m ...
cent of the Top 150 report a rise in fee income. Smaller agencies do particularly well. Bell Pottinger ...
%. The general public came in at 16%. The research also showed that new technology and social media represent ...
16 Feb 2012
| by John Owens
coverage in Total Film and Empire. Interviews with the writer and director were placed in publications ...
19 Jan 2012
| by John Owens
Client: BBC Worldwide PR team: Acceleris Timescale: May-July 2011 Budget: 13,000
OBJECTIVES
To generate mainstream awareness
To attract a broad customer base including homebuyers, property enthusiasts, Kirstie and Phil fans, and the wider public.
STRATEGY AND PLAN ...
17 May 2012
| by Hannah Crown
A survey by Fishburn Hedges and Echo Research shows a significant public shift towards using social media sites to speak to brands directly, stretched across all age groups.
While half of 18- to 24-year-olds had gone online to ask a question, respond to, interact with, or complain about a brand, 27 ...