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Consumers in their twenties used to be a key focus for brands, but now marketers are casting their net wider. Alex Blyth looks at the reasons for the shift.
Alistair Darling and Gordon Brown have told banks they have to 'rebuild public trust'. The warning came in a week when another financial institution went into crisis leaving comms professionals facing a Herculean task. The Chancellor's speech at the Financial Services Authority on 27 March called on banks ...
Chancellor Alistair Darling's new spokesperson has been viewed as a safe but unadventurous choice
-tracked since Chancellor Alistair Darling announced plans to drive economic growth through early government ...
Chancellor Alistair Darling 'we are not charities' and that further cuts will not be passed on ... against 'greedy bank bosses', while The Daily Telegraph said: 'They're lucky to be alive.' Darling ...
demanded a 10p cut in the price of petrol. Politicians on both sides jumped in, with both Alistair Darling ...
four years as the Cabinet Office's permanent secretary for government comms. Alistair Smith, Head ...
to help families with fuel bills was not the Chancellor Alistair Darling, but Vadera. - Something you ...
and it was Jack Straw. This week we are all safe because Alistair Darling is at the helm. Yet for four days last ...
The UK's freight transport lobby claimed another victory this week as Chancellor Alistair Darling
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