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Lessons from The GREAT Campaign

of Health and Wellbeing Boards, is a case in point. The idea is that public health formerly managed by NHS ... things to do like a hole in the head just now. Equally, the NHS is in major reform and so moving yet ... other and, just as I found three years ago, it is not a collaborative relationship. Where one body ...

Ian Monk: Mandelson shines a light on spin

- or any clients - depend on the media to get their message across. Not so much a deal, more a way of life ... . It was a timely insight into a world where mendacity supplants transparency as the stock ... , deliberate and otherwise, remains a key function of the Fourth Estate, a free press. It is for that reason ...

Danny Rogers: Maude's comms plan may be too austere

of government comms Jenny Grey - have been caught between a rock and a hard place. On the one hand Downing ... behaviour change in many areas of society. And, finding itself in a mid-term slump, urgently needs ... budgets would be spent in a more strategic and co-ordinated way. In other words, the tap would be turned ...

John Woodcock: Coalition needs to address basics

gravity: editors no longer prepared to give ministers the benefit of the doubt are simply reflecting a ... Alexander) must realise they are trapped by the Government's refusal to signal a change of course on imposing a brand of austerity that is demonstrably not working. That is certainly what has happened ...

John Shewell: Focus Beyond Reputation

Local public services are changing fundamentally in a way which could transform their delivery...There are many pressures driving this not least finances, but it presents a clear opportunity ... . This opportunity could be a game changer for local public service communications. It s about creating and nurturing ... reference this the Citizenship Survey in 2010 which showed that community cohesion measured as a sense ...

Danny Rogers: An intriguing future awaits Bell Pottinger

, thanks to a broad geographical and sectoral spread of business. So while the consumer and technology ... affairs work from Chime. It is a tumultuous decision and one that has personally angered Sir Martin Sorrell, the boss of WPP, which has a 20 per cent stake in Chime. Sorrell and Bell, always unlikely ...

Anthony Hilton: Tesco loses out in likeability stakes

with a bigger squeeze on consumer spending and a souring of the mood towards the firm's effort to build a ... of remorseless growth, one would have thought Tesco had earned the right to be cut a bit of slack ... executive Justin King got all the praise Tesco missed. Sainsbury's is a fraction of the size of Tesco, so ...

George Eustice: We must prepare for euro break-up

complicated given that anything said has an impact on jittery markets. The euro was always a bad idea. That it happened at all was a triumph of political belligerence over economic reason. The governments of most EU countries jumped on board simply because they felt fearful of being left behind. Those countries that held a ...

Post-poll lessons to be learnt for public sector PRs

appeared to have an effect, rather than just those where the higher polling numbers are down to a controversial issue or a particularly spicy fight between candidates. Then there s the near-deafening silence ... turnout, and a clear nationwide rejection of each city having our own Boris . With only Scotland ...

Ian Monk: Olympic team is beating the odds

Seventy-seven days to go* and the Olympic razzmatazz builds up despite a cacophony of dissenting...Through superb use of new and social media, the Olympic comms team has built up a fan base ... of missiles stationed on residential roofs to protect a stadium whose legacy remains mired in uncertainty ... of the Games (a double negative, surely?). The publicists recognise that a predilection for bad news ...

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