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Trend for strong to grow stronger is set to continue

top four marketing services agency networks - WPP, Omnicom, Publicis and Aegis - but very different ...

It's the people who make Media Week Awards special

pastures new elsewhere in WPP's GroupM empire. Nick Bampton's Viacom Brand Solutions brought home the ...

Zenith set the template for modern agencies

many ways, it was a forerunner of what WPP has put together in modern times with its GroupM buying ...

GroupM enters critical stage of its development

He established WPP's GroupM trading operation and made it the behemoth it is today, but WPP ...

Make the most of the gloom and slap on a happy face

Gordon Brown has called for belts to be tightened and WPP's own predictions are for a slowdown in ...

Simple trading systems will improve online ad offer

- will come about. Omnicom has plumped for MediaTel s Delta system; WPP s GroupM is using Addazzle. And ...

Big get bigger as clients ask for wider agency input

WPP is launching its Signposter outdoor trading portal. ZenithOptimedia has restructured its ...

Sorrell's bullishness shines out in a bear market

WPP's full-year financial results for 2007, released last Friday, provided a robust riposte to the...why the outlook for 2008 is not as bad as many people fear. WPP s preliminary data for January shows ...

Naked's radical approach may still have mileage

year, to add to the WPP agency s existing media buying work. Boots seemingly no longer saw the need for ...

Is group trading good for the prosperity of media?

large agency network buying groups such as WPP s GroupM, Omnicom s OPera, Aegis Media and Interpublic s ...

 

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