'own' social media. It's all getting a bit boring. The truth is that social media is now integral to ...
Search is accountable but social media is more engaging. So where should you allocate your budget...Social media now accounts for nearly one quarter of time spent online in the UK, and traffic ...
With the right database tools, brands can use social media to identify consumers' interests, and...latter of which recently appointed its first social media chief. These global brands have made social ...
level. In the first of a series of reports, Marketing and social media agency Yomego examine brands...social media. The last Games, in Beijing, seem a lifetime away in terms of social potential. In 2008 ...
WGN America, a cable TV network in Chicago, needed to boost ratings and drive ad revenues. They came to us to see if we could help them promote a specific syndicated comedy show, "How I Met Your Mother." Ad spots wouldn't work - they could have given them away on their own network. They needed new...
The best social media strategies are born out of a passion for old-fashioned research....The most important ingredient in a social media agency is having the right people working with you ...
The best social media campaigns have clear objectives that deliver results for clients....While companies are taking advantage of social media and technology to communicate in innovative ...
Social media makes it easier for brands to capitalise on one-off events like Valentine's Day...., albeit a lucrative one. Social media has allowed brands to create the sort of one-to-one relationship ...
The corporate comms canvas has expanded to include search and social media....consists of search and social media, as well as print and TV. In fact, the new and accurate press ...
Remind yourself of your brand fundamentals before getting swept along by the social media tide...man of legendary rhetoric, armed with a BlackBerry firing out Tweets. Social media is that big a ...
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