Search results for "social media"

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How social media is removing the barriers between corporate and consumer brands

14 May 2012 | by Cathal Smyth

Integrating social media into brand marketing campaigns has shifted from a niche add-on to standard...months of 2011 alone. These findings are from the latest FTSE100 Social Media Index, a research ...

Youth and social media

04 May 2012 | by Sarah Gale

their lives are planned via social media and where there is no such thing as going online , more a ...

The changing values and behaviours of UK shoppers

24 Apr 2012 | by Starcom MediaVest Group

Shoppers engaging with a supermarket brand on social media are twice as likely to shop there...Wave 2, Social Media Behaviour Index (SMBI) Wave 2, Social Media Behaviour Index (SMBI) found ...

The rise of smartphones and what it means for brands

23 Apr 2012 | by Stuart Knapman

growth in all these areas in 2012 and beyond. We ve also seen some interesting trends in social ...

Being uncomfortable with social media

13 Apr 2012 | by Ines Nadal and Tara Beard-Knowland

Half of businesses feel their social media skills are either below their industry average or very...explore how businesses are adopting to the social media age, investing in and getting value from social ...

New communities and the value of conversations

28 Mar 2012 | by Paul Selby

. The familiar causes - the rise of social media, the increasing powers of search, brands struggling to ...

Planning for synergy: Harnessing the power of multi-platform media

28 Feb 2012 | by Mike Jeanes and Virginia Beal

web and mobile. New ways for consumers to interact are offered via social media and tablets. These ...

The moments that matter

17 Feb 2012 | by Claire Emes

currently grappling with how best to harness the potential of social media - last year Tesco s data ...

Sport: Yacht race sails into the mainstream

16 Feb 2012 | by John Owens

different countries. The online race-tracking application is a great example of a social media engagement ...

An absence of leadership

14 Feb 2012 | by Onesixtyfourth

ethos of the man on the street. Because of social media, the wall between producer and consumer has ...

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