Search results for "social media"

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Think BR: How to score with the fans

19 Dec 2012 | by Edgar Kuipers

, with little or any on amplification. Even with the opportunities presented by social media, 99% of ...

Think BR: Transparency is vital when it comes to personalised pricing

19 Dec 2012 | by Simon Robinson

channel for personalisation The advent of social media is giving brands another channel to collect ...

Think BR: Personally speaking

18 Dec 2012 | by Paul Porter

, data-driven personalisation has been centred on email, online and couponing, but social media activity coupled ...

Bridging the loyalty chasm

17 Dec 2012 | by Stuart Evans

to consumers in determining their loyalty. The ability to interact with a brand via social media ...

Think BR: Building reputational capital

17 Dec 2012 | by Nathalie Nahai

The story of Domino's Pizza Domino s Pizza actively monitors social media channels to track ...

Think BR: What value is your sponsorship really giving you?

14 Dec 2012 | by Rupert Pratt

the event, media reach, rating of event, website visits, social media activity, PR impact, etc ...

Futility of limiting British print media

13 Dec 2012 | by Ian Monk

that the hoax was both shocking and, at the same time, hilarious. Social media were abuzz with the ...

Think BR: How mobile CRM connects brands with the always on consumer

12 Dec 2012 | by Gavin Wheeler

happening via mobile than any other device, social media is a powerful way to encourage comment and sharing ...

Think BR: The future of digital advertising is true ad personalisation

11 Dec 2012 | by Sam Barnett

future of display, video and social media advertising lies in true ad personalisation. Marketers should ...

Think BR: Microsoft signals break with digital media's past

10 Dec 2012 | by Tom Pepper

adoption of social media and the re-presentation of content initiated by Apple, and quickly followed by ...

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