Search results for "social media"

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On the Campaign couch

14 Mar 2013 | by Jeremy Bullmore

their individual interests on social media can amount to a lot. But the basis of both is not big but ...

To earn trust, brands need to stop horsing around

28 Feb 2013 | by Ian Darby

gags weighed heavy on social media channels last week and exposed the more tedious among their audience.

Forget the good old days. Creativity has never been better

06 Dec 2012 | by Paul Shearer

money for production. So we have to work way harder to achieve scale and beauty. Social media has ...

CREATIVE STRATEGY: Bodyform spoof is bloody funny

01 Nov 2012 | by Simon S Kershaw

in PR and social media coverage. Simon S Kershaw is a creative consultant and a former creative ...

CREATIVE STRATEGY: Lynx makes social media work as hard as any TV ad

18 Nov 2010 | by Simon Kershaw

Is there a client out there who isn't excited by the potential of social media? Judging from...advertisers have put social media at the top of their agenda with no real understanding of whether it s even ...

 

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