McLaren launches new Twitter handle at Spanish Grand Prix
12 May 2013 | by Chloe Smith
growing popularity on social media in the past 12 months. The number of followers on Vodafone McLaren ...
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Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game
16 May 2013 | by Louise Ridley
Tweet and Shoot' is a global social media campaign for French Open sponsor BNP Paribas, created ...
Is Blippar TV more than a gimmick?
09 May 2013
watch TV with half an eye on social media via their smartphones and tablets. It s not beyond the bounds ...
Is real-time marketing the future of advertising?
02 May 2013
and Samsung. Well, unsurprisingly, when it comes to one of the world s fastest-growing social media ...
Work Club wins Adidas social media account
29 Apr 2013 | by James Swift
Work Club has won Adidas UK's social media business following a competitive pitch....Work Club will be tasked with creating content across social media for the sportswear brand, which ...
Connected Campaign of the Month: O2
26 Apr 2013
within a few days of launch," Paul Fabretti, the head of social media at Telef nica UK, says. "This was a ...
The Co-op appoints Holler to handle social media
22 Apr 2013 | by Sara Kimberley
The Co-operative Group has appointed Holler to handle its social media account....Holler will be The Co-operative's first social media agency and will be responsible for social ...
Campaign Viral Chart: Pepsi and Beyonce lead celeb-heavy list
12 Apr 2013 | by Ben Hall
association with Unruly and ranks ads according to the number of times they have been shared on social media ...
Oakley launches Change Perspective campaign
05 Apr 2013 | by Chloe Smith
paid advertising across social media sites, including Facebook and Instagram, with a heavy focus on ...
Arnold Amsterdam creates drug cookbook for Stüssy's spring line
04 Apr 2013 | by James Swift
social media campaigns, such as the 'Strip for Likes' project on Facebook, where pictures of a model ...
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