There have already been so many pieces written about the Boston bombings and the role that social...We have seen social media play a number of parts, some of which I wrote about here last week, but ...
23 Apr 2013
| by Staff
Young professionals are having two fewer fires a week on the back of the social media efforts of...The brigade has been using social media to share vital fire safety advice with the public, and ...
22 Apr 2013
| by Chloe Smith
, and behind all his social media accounts were just four people who acted as his online voice.
We ...
Social media spending as a percentage of marketing budgets will more than double over the next five...Chief marketing officers say they are currently spending 8.4% of their budgets on social media and ...
Unilever, P&G and Kraft are the "most social" brand owners. However, too many social media...seriousness to planning, budgeting and measuring campaigns with a social media element as they do to more ...
10 Jan 2013
| by David Jones
company that is being held to account by people using the power of social media.
And while that's a ...
16 Nov 2012
| by Charlie Dundas
Can the Red Bull Stratos jump claim to be the greatest single marketing action of the social media....
Repucom and partner company Sport+Markt tracked the social media impact of Baumgartner s pioneering leap ...
09 Nov 2012
| by Steve Richards
Why are we still lacking decent social media metrics, asks Steve Richards, managing director...A lack of decent metrics is holding back the development of social media as a marketing channel ...
17 Oct 2012
| by Phil Shaw
When trying to understand social media we need to think critically and be aware of contrary...statistics and data and especially when we use it to understand social media.
Numerous studies have tried ...
07 Sep 2012
| by Ines Nadal
Despite people predicting the end of social media every time Facebook shares drop, social media is...disappear in the future and new ones will emerge, but what we can't deny is that social media has changed ...