to remove filtersPR agencies claw back digital business from specialist shops
16 May 2013 | by Loulla-Mae Eleftheriou-Smith
past two years to move social media work to PR agencies, but remained unconvinced that clients were ...
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Facebook usage down as marketing concerns grow, claims YouGov
23 May 2013 | by Matthew Chapman
fed up with marketing on social media sites, claims a YouGov survey....who had stopped using social media sites after becoming fed up with marketing messages had risen by 18 ...
Social network users are airbrushing reality in search of peer approval
15 May 2013 | by Nicola Kemp
Consumers in search of social validation on social media channels are resorting to building up a...wish I could be more like the person I describe myself as on social media." These consumers are ...
Mobile ad revenue helps digital adspend surpass £5bn
10 Apr 2013 | by Louise Ridley
%, accounting for a 853.8m spend. Spend on social media advertising grew 24% to 328.4m, and has increased ...
Havas Group pre-tax profits rise 14% to €190m
22 Mar 2013 | by Maisie McCabe
digital and social media "once again increased their contribution" and now account for 26% of overall ...
The Sun loses readership crown to Daily Mail
20 Mar 2013 | by Arif Durrani
correlation between "reach" and "influence", which is only exacerbated when social media is taken into account ...
Three lessons from this year's ISBA conference
20 Mar 2013 | by Staff
discussion that emerged over the course of the day: social media, data and marketing talent. Social media ...
Brand barometer: Social media performance of Starbucks
15 Mar 2013
A look at the performance of Starbucks in social media over the past four months.
Brand Barometer: Three's latest viral campaign reviewed
15 Mar 2013
its release, a quarter of the people who saw the ad went on to share it on social media. Add into ...
Trinity Mirror to invest £8m into 'digital' in 2013
14 Mar 2013 | by Arif Durrani
equally happy live blogging, tweeting, using social media and using pictures and video, as well as words ...
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