Think BR: How mobile CRM connects brands with the always on consumer
12 Dec 2012 | by Gavin Wheeler
happening via mobile than any other device, social media is a powerful way to encourage comment and sharing ...
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Havas launches digital agency in China
05 Apr 2013 | by Staff
The agency will specialise in digital work in Greater China, with a strong focus on social media ...
Think BR: When acronyms get in the way of valuable relationships
23 Nov 2012 | by Oliver Spalding
representative. In social media, we see the growth of customer care and C2C communities. Low-cost airline AirAsia ...
Sam Howroyd: Behind the rise in FMCG online spend
05 Nov 2012 | by Sam Howroyd
handful of events that are truly global. Its tracking of social media activity revealed that while ...
Think BR: Adapting for the needs of today's marketers
10 Aug 2012 | by Gavin Wheeler
with this, some brands have brought more resource in house - especially eCRM, email and social media ...
Think BR: How to revamp your CRM strategy for optimum results
25 Jul 2012 | by Pamela Bath
touchpoints correctly via the web, email, DM response, in-store, social media, delivery and operations? Think ...
CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage
24 May 2012 | by Simon S Kershaw
previously fragmented and complacent. And, thanks to the power of social media and online petitioning, their ...
More data leaks while Europe cracks down on wrongdoers
26 Jan 2012 | by Daniel Farey-Jones
of businesses using social media data and channels". If true, it is businesses such as Facebook ...
Think BR: Lazy metrics
19 Jan 2012 | by Simon Steel
direct feedback, such as via customer experience surveys or social media monitoring. Metrics have to ...
Indicia lands DMA Grand Prix
08 Dec 2011 | by Daniel Farey-Jones
The agency helped the Shop Direct group-owned brand use digital, social media and direct mail to ...
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