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28 Dec 2011 | by Kim Benjamin
intelligence potentially giving it 'The X Factor'," says Ben Ayers, head of social media at Carat. "The key ...
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Five routes to social media success
28 Dec 2011 | by Andrew McCormick
executives of the leading social media owners - Facebook, Twitter, LinkedIn and YouTube - to nominate the ...
Churchill Insurance unveils Martin Clunes ads in £50m push
27 Dec 2011 | by Alex Brownsell
social media activity, including additional content featuring the two characters. Previously ...
Social Media: The value of a Like
27 Dec 2011 | by Adam Woods
evidently a portent of the search for numerical meaning in social media. And the same difficulty pertains ...
Special Report: Social media - battle of the brands
26 Dec 2011 | by Kim Benjamin
their approach to customer service via social media? Kim Benjamin compares their activity....Gone are the days when social media was all about marketing through Twitter and Facebook. Brands ...
More Th>n brings Freeman ad character to fore in new campaign
23 Dec 2011 | by Alex Brownsell
" following a crisis. More Th n will support the above-the-line activity, by agency VCCP, with social ...
Total yoghurt unveils January ad push
23 Dec 2011 | by Gemma Charles
Network from 9 January through to 4 March. It will be supported with online activity and social media ...
Think BR: A shopper's paradise
23 Dec 2011 | by Tim Watson and Richard Matthews
friends like it. Meanwhile, the store itself will receive a constant stream of social media, past ...
Think BR: Planning your campaign with social media
22 Dec 2011 | by Caroline O'Donoghue and Andrew Blakeley
explosion in social media usage means that word of mouth is now broadcast much further than over the garden ...
This year's most read stories on Media Week
21 Dec 2011 | by Jeremy King
social media to the analysis of radio and mobile, Media Week has seen something of a resurgence in 2011 ...
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