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One in five would follow brands for special deals

One in five online shoppers would follow brands in social media in return for special deals...More than 65% of food shoppers use social media, the new research suggests, but they would be ...

CNN launches interactive iPad app

, elegant, multi-touch navigation and the ability to share content with your friends via social media ...

Practical Action and Global Ethics appoint agencies to help them raise awareness

lude off- and online PR, social media and a microsite. Meanwhile, Global Ethics has appointed ...

Absolut embraces QR technology for app push

Drinkspiration combines mobile technology with social media interaction and user generated content. It is an ...

OFT cracks down on 'deceptive' promotional blogging

to social media and no rules were in place at that time. "There were no clear rules on commercial ...

Top 10 marketing moments of 2010

the makers of TV ads. At a time when many brands are increasing their investment in social media and ...

A UK snapshot: Digital is dead. Long live Digital

blanket presence across all online platforms (social media, blogs etc.) solely to be seen to be present is ...

Brands are failing to integrate email with social media

Brands are failing to use social media in combination with email marketing effectively, according...more than 1,000 UK consumers to reveal how they interact with brands via social media and email. It ...

Media Agency of the Year: PHD

the face of recession jitters. The agency also continued to invest in social media and emerging ...

Digital Agency of the Year: Dare

. The talents of executive planning director Nick Emmel and senior social media planner Helen Lawrence ...

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