More Th>n revamps marketing strategy in search of 'trust'
22 Dec 2010 | by Alex Brownsell
supported by radio and social media activity. The campaign has been created by SFW. According to More Th ...
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Amazon tops online satisfaction poll
22 Dec 2010 | by Ed Owen
' average did not change since last year. While many retailers are investing heavily in social media and ...
For Goodness Shakes launches £1m push
21 Dec 2010 | by Loulla-Mae Eleftheriou-Smith
be supported by outdoor, online and social media activity. The brand will also be rolling out ...
Retailers gamble with stock this Christmas
15 Dec 2010 | by Ed Owen
social media to tell people about their business, while just 28% monitor what customers are saying about ...
Top 10 marketing mishaps of 2010
14 Dec 2010 | by Nicola Clark
, sparked a wave of protest on social media channels, which were awash with gripes about its lack of ...
One in five would follow brands for special deals
14 Dec 2010 | by Ed Owen
One in five online shoppers would follow brands in social media in return for special deals...More than 65% of food shoppers use social media, the new research suggests, but they would be ...
Absolut embraces QR technology for app push
13 Dec 2010 | by Gemma Charles
Drinkspiration combines mobile technology with social media interaction and user generated content. It is an ...
OFT cracks down on 'deceptive' promotional blogging
13 Dec 2010 | by Ed Owen
to social media and no rules were in place at that time. "There were no clear rules on commercial ...
Top 10 marketing moments of 2010
13 Dec 2010 | by Nicola Clark
the makers of TV ads. At a time when many brands are increasing their investment in social media and ...
Media Agency of the Year: PHD
10 Dec 2010 | by Nicola Clark
the face of recession jitters. The agency also continued to invest in social media and emerging ...
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