In 2012, brands became more adept at using social media and have achieved far greater levels of...715. The increase illustrates not only that more brands are engaged in social media, but also that ...
Marketing, in collaboration with social media agency Jam, set an exam for marketers and agencies to...1. You run social media for Burger King. You ve just reclaimed your account from the hackers ...
Fisherman's Friend is making its first dedicated push into social media, as it aims to build...The menthol lozenge brand has appointed social media agency Yomego, following a two-round pitch ...
Brands must not view running social media campaigns as "exciting" and "cool", but rather as a...Bruce Daisley, UK sales director at Twitter, believes that in the past, too many social media ...
27 Mar 2013
A look at the performance of Andrex in social media over the past four months.
22 Mar 2013
A look at the performance of Barclays in social media over the past four months.
Burberry has hired Kaitlyn Wilkins, a director of Ogilvy's social media business, to become its...Marketing revealed he was leaving the company to head Nike s social media efforts .
While at Burberry ...
15 Mar 2013
A look at the performance of Starbucks in social media over the past four months.
Brands need to do more to embrace social media across their business functions, writes David Benady....Marketers are learning that social media is far more than a sales tool. The big gains in this ...
08 Mar 2013
A look at the performance of Weight Watchers in social media over the past four months.