Search results for "social media"

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Who owns social media?

03 Feb 2011 | by Cathy Bussey

An increasing proportion of marketing budgets is being set aside for digital and social media work....social media have become such a vital part of the marketing mix. Traditional PR and above-the-line ...

Social Media: Q&A

11 Jul 2012 | by Sarah Shearman

The heads of social media at two global brands reveal how they arrived at their positions and the

Afghani eyes social media

10 Jul 2009

A leading contender in Afghanistan's upcoming presidential election has called in UK social media...websites, email and social media tools to boost awareness and raise funds for Dr Ashraf Ghani, Afghanistan ...

Monetising Social Media

20 Aug 2009 | by SpeakersChannel.tv

social media activity.

Social media strategy

11 Aug 2010 | by Speakerschanneltv

and panel discussions taken from 2 of our recent social media conferences.

Proving social media's ROI

19 Jan 2011 | by Sarah Shearman

, for many, made an ROI case for social media. The sports-car brand is ahead of the curve when it ...

Understanding social media curators

13 Jul 2011 | by Emily Hunt and Richard Bussy

Some social media campaigns don t look great on paper and accordingly don t reach a public ...

Youth and social media

04 May 2012 | by Sarah Gale

their lives are planned via social media and where there is no such thing as going online , more a ...

Nokia taps social media

30 Nov 2007 | by Benjamin Li

BEIJING - Nokia has launched a new social networking site, www.cool.nseries.com, touting it as China's first online meeting point for the brand's core twentysomething demographic, who are invited to post, discuss and argue about what's cool or not.

IAB launches social media framework

14 Jul 2010 | by Joe Thomas

The Internet Advertising Bureau's Social Media Council (IAB SMC) has launched a framework, as it...complexities of social media measurement. Using the letters I, A and B as a point of reference, the framework ...

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