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PERSPECTIVE: Official - advertising can be sexy again in the new millennium

17 Dec 1999 | by STEFANO HATFIELD

greatest challenge. How do you make the job as sexy as the people and the environment? It ...

News International rebrands online as News Network

10 Dec 1999 | by ANNA GRIFFITHS

focus on sexy exciting events which are built on the world of entertainment. He added: Building ...

screen’s a sexy sell for Carlton’s fabulous team of fashionable film junkies

06 Dec 1999

is positive: Cinema is a sexy sell and morale is good here, says one account handler. What ...

CLOSE-UP: NEWSMAKER/TOBY HOARE - Last-gasp hero looks to work wonders with Bates. He rescued Y&R, but could Bates be a crisis too far for Toby Hoare?

03 Dec 1999 | by JOHN TYLEE

what Hoare senses is a safety-first philosophy. I d like Bates to have a slightly more sexy and ...

CAMPAIGN DIRECT: PROFILE - AMANDA MACKENZIE. Adventures in tailor-made marketing. Air Miles’ Amanda MacKenzie is keen to take the brand in a new direction, Robert Dwek reports

03 Dec 1999 | by ROBERT DWEK

guidance will, by the looks of it, be just that little bit more sexy. A warm and animated person whose ...

You want to get to the top?

02 Dec 1999 | by MediaWeek

If you want to get noticed by the boss’s boss or get headhunted for a sexy new job with your dream ...

TURKEY OF THE WEEK

26 Nov 1999 | by CAROLINE MARSHALL

plastic, phones aren t particularly sexy, so what does 1st Line Mobile do to grab our attention? It...plastic, phones aren t particularly sexy, so what does 1st Line Mobile do to grab our attention? It ...

CLOSE-UP: LIVE ISSUE/BP AMOCO - BP Amoco fuels global strategy with agency rejig/O&M has dumped Shell to head BP’s global ad drive, Francesca Newland writes

26 Nov 1999 | by FRANCESCA NEWLAND

says: The category is low interest, low consumer involvement. Everyone talks about sexy brands like ...

FOCUS HI-TECH PR: Hardware gets the soft touch - IT is reaching into the consumer consciousness through media which would previously have been out of the question

26 Nov 1999 | by STEPHANIE FRANCE

positioned as a must-have product, as sexy and desirable as a pair of Manolo Blahnik heels, but twice as ...

CRAFT: LIVING LEGENDS - You may not have heard of them, but in production circles they are nearly as famous as the stars they have worked with

26 Nov 1999 | by JIM DAVIES

business. It s very sexy. I love selling my business to production companies. I love seeing round people ...

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