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Ford uses 'Europe's Super Bowl' to push technology credentials

23 May 2013 | by Alex Brownsell

audience even than the Super Bowl," said Roelant de Waard, vice president for marketing, sales and service ...

M&S long-serving marketing chief Steven Sharp to retire

21 May 2013 | by Alex Brownsell

1.7% like-for-like leap in UK food sales, M S continues to struggle in its core fashion market, with ...

Virgin Atlantic marketer Simon Lloyd departs in restructure

20 May 2013 | by Alex Brownsell

marketing responsibilities to be taken on by the brand's global sales director Maria Sebastian....the strapline, "Flying in the face of ordinary". Before Lloyd s arrival, sales and marketing had ...

Barbour hires Paul Wilkinson to lead global marketing

20 May 2013 | by Alex Brownsell

UK and Ireland sales team. Steve Buck, managing director at Barbour, said: "I am delighted to ...

Kellogg's hits back at own-label with top secret Special K recipe

17 May 2013 | by John Reynolds

too" products, which have undermined sales of Special K and its other cereals. It marks the first ...

Ofcom takes action as consumers plagued by growing nuisance calls

17 May 2013 | by Matthew Chapman

or service, rising to 51% of identifiable unwanted recorded sales calls. Energy (10 ...

Marketing Leader of the Year poll - only one day left to vote!

16 May 2013

growth in both sales and profits. 6. Christian Woolfenden Marketing director, Paddy Power The ...

Next promotes top marketer Jane Shields to the board

16 May 2013 | by Rachel Barnes

Jane Shields, the group sales and marketing director of Next, has been promoted to the retailer...in 1985 as a sales assistant in a London store, before working her way up to store management. She ...

Nestlé axes Jenny Craig in the UK

15 May 2013 | by John Reynolds

include Spice Girl Mel B, is closing from next month because sales have failed to meet expectations ...

FMCG brands are winning locally to grow globally

14 May 2013 | by Tim Kidd

products. It does this by building awareness and sales with small pack sizes which encourage trial. In ...

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