Jessica Reading, LateRooms.com
29 Apr 2013
results, so joining LateRooms.com s small marketing team in 2005, with a view to growing the brand, was an ...
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Dan Robb, Sony Europe
29 Apr 2013 | by Nicola Kemp
at a later date. The results have been fantastic. Social media has also enabled us to easier pinpoint ...
Alex Packham, Now TV
29 Apr 2013
get the best results. Q: What are your most admired brands and why? A: Innocent is one. I ...
What marketers can learn from Hollywood
01 Apr 2013 | by Nick Meaney
metrics that we might build a neural network around - such as actual sales results? It seemed that, at ...
River: The rain happens, content doesn't
27 Mar 2013
. Strategy Our approach was a three-stage process. We reviewed the current strategy and the results it ...
Round table: Smart content holds the key to engagement
27 Mar 2013
that in a world where the word content can be misused and misunderstood, getting results from content ...
Brand manager of the week: Michelle Topping
14 Mar 2013
their marketing career today? To be successful, you can't be afraid of hard work, but the results ...
Virgin Atlantic's top marketer Simon Lloyd on making the airline 'irresistible'
07 Mar 2013 | by Alex Brownsell
results, unveiled last August, revealed an 80m loss, which it blamed on high fuel costs and UK flight ...
Reinventing sustainability: why brand talk about responsibility is cheap
28 Feb 2013 | by David Benady
principles. 'We get it. The old ways weren't the right ways to behave, nor did they deliver the right results ...
Trust in food industry under the spotlight
28 Feb 2013
being tarnished further and regain trust. According to the results of one survey carried out by ...
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