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Daily TV Marketplace - Strictly continues to rule the roost

23 Dec 2004 | by MediaWeek

, with 9m – nearly 40% - tuning in to watch the results at 10pm, which saw EastEnder star Jill Halfpenny ...

Capital and GWR merger gets Ofcom and OFT approval

22 Dec 2004 | by Sam Matthews,

Ofcom released the results of its merger review, revealing that secretary of state Tessa Jowell ...

Review of 2004 - 10 biggest marketing moments

22 Dec 2004

payment by results and procurement professionals. SIMON THOMPSON director of marketing, Honda UK This ...

Aegis' media networks to deliver further growth in 2005

22 Dec 2004 | by Sam Matthews,

Posterscope has expanded its network and is said to making good contributions to the group results. Synovate ...

WRC teams up with Premium TV for broadband drive

22 Dec 2004 | by Staff,

. Products under development include a news and results SMS service, wallpapers and subscription services for ...

Opinion: Marketing Society - Be bold to get results

22 Dec 2004 | by Paul Stallard, business development director of New Solutions and a member of The Marketing Society

Remember the famous ads for Hamlet, Heineken, Flake and Smash? Can you remember the words to Pepsi's brilliant 'Lipsmackin' ad? Do Fudge and Milky Bar commercials remind you of being eight? These ads were the result of brave marketers inspiring brilliant ad men and women to produce memorable work.

Direct News brief: United Co-op Travel Group hires Moonfish

22 Dec 2004

campaigns. The agency will be responsible for tracking results from initial clickthrough to final sales.

BBC and ITV sign NOP and Mori for first joint exit poll

20 Dec 2004 | by Sam Matthews,

broadcasters' election results programmes once the polls have closed at 10pm. Craig Oliver, assistant editor ...

Nunwood named market research agency of the year

20 Dec 2004

actionable results. The insight has had a direct impact on Somerfield's bottom line. Halifax Bank of ...

Interflora in mail and SMS drive for first DM push

17 Dec 2004 | by Daniel Farey-Jones,

marketing database, which should be operational by spring next year. Interflora will study the results of ...

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