28 Feb 2003
| by Staff,
test. We wanted to measure pre- and post-awareness, as well as spend and sales effect. The results were ...
28 Feb 2003
| by Staff,
achieved record results of more than 20,000 plays a week on the Top of the Pops website....and Darius.
Glen Collins, managing director of Digital Outlook, said: "The results achieved from the ...
28 Feb 2003
| by Staff,
operating role, where he can have the greatest positive impact on Interpublic's financial results and on ...
28 Feb 2003
| by Claire Billings,
As the company announced its results for 2002, it confirmed that, in response to recent press ...
28 Feb 2003
| by Claire Billings,
Results from the research, which cost £250,000 to produce, are set to show the medium as effective ...
28 Feb 2003
| by Anna Griffiths
press. Specsavers, for example, found that using the regional press brought good results (see box). For ...
28 Feb 2003
revenue despite revealing disappointing PR figures in its latest set of year-end results....contribution to 67 per cent in the long-term.
The news comes as the group unveils its 2002 results, which ...
28 Feb 2003
| by Alastair Ray
While most sectors in the UK PR industry have suffered the results of a market downturn over the
28 Feb 2003
advertising with TV, radio and print in 15 brand campaigns across the UK, France and Germany.
Results showed ...
28 Feb 2003
| by Holly Williams
hoping the survey results can be used by CEOs or group human resources heads to use as a benchmark.'
He ...