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CAMPAIGNS: Spice Girls turn to poppy power - Charity PR

12 Dec 1997 | by POPPY BRECH

. Results The launch was covered on 17 national TV bulletins and 92 radio programmes. The ...

THIS WEEK’S BIG QUESTION: Who or what represented the best and worst of PR in 1997?

12 Dec 1997 | by POPPY BRECH

much-maligned Peter Mandelson. If the results of campaigns are the measure of success then there can be few ...

MEDIA Profile: Channel 4’s news crusader - Jim Gray, editor, Channel 4 News

12 Dec 1997 | by STEPHEN ARMSTRONG

club. Indeed, every Saturday afternoon he can be found glued to the TV screen waiting for the results ...

CAMPAIGNS: Verdict a winner for Virgin Net - Public Awareness

12 Dec 1997 | by JENNIFER WHITEHEAD

. Results The five days leading up to the verdict were very busy for Virgin Net and on the day of ...

FOCUS: HOME COUNTIES - Catching pitches from a home base/Agencies in the Home Counties can offer the advantages of a close proximity to London, but without the costly overheads

12 Dec 1997 | by ROBERT GRAY

annual retainers and campaigns to results achieved, adds Harvey. That s good news for anyone working ...

Stagecoach retains Lowe Bell for financial PR

05 Dec 1997 | by JULIETTE GARSIDE

interim results on Tuesday. Despite impressive profits, its shares rose by just one pence, to 764p ...

Editorial: A step in the right direction

05 Dec 1997 | by GRAHAM WILLIAMS, director of external a

only in setting goals and measuring results, but in using that information to refine your future PR ...

CAMPAIGNS: Keeping abreast of the risks of HRT - Crisis Management

05 Dec 1997 | by MARY COWLETT

perspective. Results Initial media coverage following the Sunday Times story was kept to a ...

CAMPAIGNS: Getting the MoD squad together - Internal Communications

05 Dec 1997 | by NICK PURDOM

how far the organisation had come in its use of modern design. Results Staff opinion ...

Agencies boost quality of results

21 Nov 1997 | by JEMIMAH BAILEY

The 1997 PR Week Agency Report saw a significant rise in investment and increased client satisfaction among 40 of the UK s leading PR consultancies.

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