16 Aug 1996
This shameless publicity stunt, at Lloyd s of London, is the work of
insurance broker rebel Simon
01 Nov 1996
| by TOM DAWN
Campaign: Opening of new Oxford Circus store
Client: Benetton
PR team: Modus Publicity
Timescale...Campaign: Opening of new Oxford Circus store
Client: Benetton
PR team: Modus Publicity ...
01 Mar 1996
Instant celebritydom has its drawbacks, as the Princess of Wales media
adviser Jane Atkinson has discovered.
16 Aug 1996
Former music business PR man Mike Hales has been appointed editor, BBC
Television Publicity....Former music business PR man Mike Hales has been appointed editor, BBC
Television Publicity ...
18 Jul 1996
MTV has hit out at advertisers which it claims deliberately seek
publicity by putting together...MTV has hit out at advertisers which it claims deliberately seek
publicity by putting together ...
13 Dec 1996
| by LISA MOORE
. Entrants were shortlisted
before the main thrust for publicity for the event began in July. The 30 ...
28 Nov 1996
With a little help from its friends, or more strictly spouses, Harvard
PR is serving up a jammy line in product placement.
29 Mar 1996
A furious row has erupted between MTV Europe and major poster
contractors over MTV s cheeky launch tactics for its new magazine, Blah
Blah Blah, which involved defacing existing poster sites with blah blah
blah speech bubbles.
22 Mar 1996
| by JEREMY SLATER
Client: Withnail and I
PR Team: Feature Film Company
Campaign: Tenth anniversary relaunch of cult film Withnail and I
Timing: February-March 1996
PR Budget: pounds 8,000
28 Nov 1996
Richard Strange, partner of Midlands agency Ocean Blue PR, had to do a
bit of fast talking to the boys in blue last week.