to remove filtersSuperbrands case studies: Jaguar
14 Dec 2004
of the power of advertising and publicity. He chose the name 'Jaguar' because it represented power ...
Search results for "publicity"
The 10 New Rules of Branding
20 Dec 2005
expectations, or fails to function, they will ignore your brand. If your brand gets negative publicity, it will ...
Superbrands case studies: Black & Decker
24 Oct 2003
advertising, in-store promotions and publicity campaigns to keep in touch and lead the way with consumer ...
Superbrands case studies: BBC
17 Oct 2003
trails across television and radio, posters, pro-active publicity, online banners, a launch event and ...
Superbrands case studies: Adidas
22 Aug 2003
integrated approach to all its marketing activity. The most significant of Adidas publicity activities is the ...
The Demographic Shift - 21
01 May 2003
, Geri Halliwell, Drew Barrymore & Co publicity cooing about the other women they would shag if they were ...
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