to remove filtersMark your place in the literary mags
24 Nov 2005 | by Sarah Robertson
, causing a media stir. But how do publishers ensure publicity for authors – well known or not – outside ...
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WPP plans to put GCI back on track
08 Dec 2005 | by Tom Williams
fallen from a peak of at least 20 staff to around seven. Lack of publicity Although the group still ...
How Primark put brand in fashion
10 Nov 2005 | by Hannah Marriott
director – is known to be publicity shy. So what kind of PR miracle did it take to get Primark into the ...
Tricks to catch the landlord’s eye
03 Nov 2005 | by Sarah Robertson
drinking. There is a lot of negative publicity about pubs, so we do a lot of campaigning. We are running ...
Chat will flow if the guestlist fits
20 Oct 2005 | by Sarah Robertson
respective shows suit guests' publicity agendas differently. Parkinson, who moved from BBC1 to ITV1 last ...
Video games strive for attention
16 Sep 2005
significant budget to allow any expansive PR. Gaming publicity might sound glamorous but it still largely ...
Analysis: A contest for compulsive viewing
09 Sep 2005
on to their market share and everyone is investing more in their publicity. The competition is ...
iCon - Steve Jobs, by Jeffrey S Young and William L Simon
20 Jun 2005
Stores. The resulting publicity probably did wonders for the book's sales, but I suspect it also led ...
Superbrands case studies: Virgin Atlantic
07 Jun 2005
Atlantic, have given the Virgin brand additional publicity. Branson also keeps a shrewd eye on ...
Whitehall strives for open comms
04 Feb 2005 | by Sarah Robertson
because the GCN includes e-communications, publicity, marketing and stakeholder relations staff, it will ...
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