Chrysler under fire for supporting 'sexist' 'Lingerie Bowl'
09 Dec 2003 | by Staff,
publicity stunt.
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O2 to spend £10m backing World Cup victors England
15 Dec 2003 | by Staff,
brand, is keen to sign again to capitalise on the huge amounts of publicity being generated after ...
Coke accused of hypocrisy in BBC Top of the Pops deal
02 Dec 2003 | by Jennifer Whitehead,
publicity for saying that they don't advertise to people under 12 and then sponsor a programme which targets ...
Spoof 'Hello Boys' campaign leads to backlash at market
28 Nov 2003 | by Jennifer Whitehead,
success to Rylston and District branch of the Women's Institute, which created a publicity storm when it ...
UN food agency uses Rugby World Cup for hunger drive
26 Nov 2003 | by Staff,
ambassador and former RWC-winning captain Nick Farr-Jones, who has led publicity for the campaign, including ...
Lowe leaps on publicity about Jonny's mum for Tesco ad
25 Nov 2003
LONDON - Tesco has made the most of stories that Jonny Wilkinson's mum was shopping in one of its stores when her son sealed England's Rugby World Cup victory on Saturday with a one-off national press ad , writes Jennifer Whitehead .
Superbrands case studies: Black & Decker
24 Oct 2003
advertising, in-store promotions and publicity campaigns to keep in touch and lead the way with consumer ...
Premium TV sells stake in Aston Villa for £2.3m
21 Oct 2003 | by Staff,
significant misleading publicity, we have kept our heads down and focused on providing excellent services to ...
Superbrands case studies: BBC
17 Oct 2003
trails across television and radio, posters, pro-active publicity, online banners, a launch event and ...
Gillette Right Guard tops ad survey for 9/11 parallels
10 Oct 2003 | by Jennifer Whitehead,
, said: "This is probably one example where all publicity is not good publicity. Given the editorial ...
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